Trend Hunter put online a pertinent video on the tendencies 2010 which stand out. We decided to translate the elements of video to withdraw the useful main lines there.

On the whole tendencies for 2010 will turn around ecology, « fact oneself », renting and return of the vintage. Discover more in details these exclusive tendencies for 2010!

Personalization

Many official products and derivative products will be customizable to stick at best on our needs, our desires. Fuzz with our faces, official posters changed in our colours, etc All possibilities will be allowed. Soon you will be able to create your own line of clothes do whatever you think best! Bientôt vous pourrez créer votre propre ligne de vêtements comme bon vous semble !

Self-service

Use oneself: important idea for 2010! In pubs, in hotels or shops: you will have to use yourlself, it is the resurgence of self-service. Purpose is really sure of making savings but also of keeping a feeling of control of its own consumption. Dans les pubs, dans les hôtels ou les magasins : vous devrez vous servir vous-même, c’est le renouveau du self-service. Le but est bien sûr de faire des économies mais aussi garder un sentiment de contrôle sur sa propre consommation.

The peacocking (or pck)

Here is the new harebrained tendency of 2010! The peacocking consists in getting dressed as one rock star, with unique clothes to adopt an unique attitude. Become the star of the party by sporting hat, boa of feathers and other spangles. Devenez la star de la soirée en arborant chapeau, boa de plumes et autres paillettes.

The designers work topics tremendously on it at present to give clothes and accessories deranged, modern and coloured! It is time to take tendency look at to me.

The resurgence of the renting

The renting slips everywhere in 2010: luxury, clothes, games for children and fan art you are going to be able to rent what you want during the period that you want.

Demanded more or less correct keepings

Next year, we are going to get dressed in a very strange way, by blending rather definite keepings of big events of our life with everyday more relaxed keepings. Farther than the casual friday, we are going to put on in the casual week. It is the mixture for example of the jeans a bit fashion and the black jacket of suit coupled with the knot of butterfly or by the tie. C’est le mélange par exemple du jean un peu fashion et de la veste de costard noire couplée au nœud de papillon ou de la cravate.

It is still the fashion designers who opened the ball with sacred keepings which you will be able to find from next year in your dressing!

Objects duets

Countless objects duets are going to appear on the rays of the big distributors because sales of these objects peal out on the net. By objects duets it is necessary to imagine the objects which make discover a new meaning in an object when it is introduced with supplementary sound: most known example is for example the heart divided into two with a part for every lover. Even decoration will have the right to declensions of objects duets. l’exemple le plus connu est par exemple le cœur divisé en deux avec une partie pour chaque amoureux. Même la décoration aura droit aux déclinaisons des objets duos.

Here, illustration shows two glasses among which the one carries a key and other one the lock. « Oh it is cute »..

The zen and the healthy

Bye bye the junk food or rather let us change the junk food because even if we want to eat healthier, we want to eat these junks. The producers understood well him and make the advertising of their product with allegations of type: without gluten, without GMO, hypoallergénique, vegan. Three cheers for the tofu, the soya, the bio and other vegetable junk food! sans gluten, sans OGM, hypoallergénique, végétalien. Vive le tofu, le soja, le bio et autre vegetable junk food !

Self-medication

Several products are going to be thrown in 2010 to look after one all alone and to be able to discern physical anomalies by different detectors: persons with a heart condition, tensions and stress.

Watches, walkmans, all technologies adapted to self-medication.

« This watch in a bit strange aspect will be able to point to you out your level of stress. In our surround today's where they are always the object of every sort and kind of pressures, this small gadget which is still at the stage of concept will point out to you if it is time that you take a pose to relax a bit. » via b2hteam. via b2hteam.

Nostalgic marketing

Of design of monsters, many products Alice in Lands of enchantment, doll of childhood, parts of our childhood are going to re-emerge under other more modern forms in mode or in decorative for example.

Crowdsourcing

Here is a definition by the example, from Wikipedia, very concrete of this concept which seems to take largeness thanks to Internet.

The crowdsourcing consists in using creativity, intelligence and know-how of a big number of internauts, and it, at the slightest cost. Representative example named by Jeff Howe is that of Claudia Menashe searching some photos to illustrate the bird flu. She enters negotiation with a professional photographer, Mark Harmel, which is ready to concede him to a price that he considers as two times to be weaker than his habitual rates, 4 photos for 600 $. Elle entre en négociation avec un photographe professionnel, Mark Harmel, qui est prêt à lui concéder à un prix qu’il considère comme deux fois plus faible que ses tarifs habituels, 4 photos pour 600 $.

It is while Claudia Menashe discovers on iStockphoto of documents having the characteristics which she searches. She announces in Mark Harmel that she found her happiness, 56 pictures in about 1 $ room. History ends in the following way: the professional photographer Mark Harmel understood that he could not struggle against a crowd of amateurs better and better equipped agreeing to be remunerated by 1 $ in 5 $ by photo. He concentrates his activity now on job in order. L’histoire se termine de la façon suivante : le photographe professionnel Mark Harmel a compris qu’il ne pouvait pas lutter contre une foule d’amateurs de mieux en mieux équipés consentant à être rétribués de 1 $ à 5 $ par photo. Il concentre maintenant son activité sur le travail à la commande.

This principle of the micropayment allows the Websites to remunerate and to many contributors to make spending money, or a complement of incomes, this trade avoiding the agents of tax office for the moment.

Display his fragility

The stars are crazy about it: she every ingenues, very fragile run the risk.

It is tendency for 2010 also! Aurevoir making-up, more of production: they will be natural and vulnerable. The stars want to become our girlfriends and show themselves in situations never seen in magazines. We will see them after their delivery, at home and on Twitter, the new favourite site of the stars who want to communicate directly with their public. elles seront naturelles et vulnérables. Les stars veulent devenir nos copines et se montrent dans des situations jamais vues dans les magazines.Nous les verrons après leur accouchement, chez elle et sur Twitter, le nouveau site préféré des stars qui veulent communiquer directement avec leur public.

The end for the retouchers Photoshop?

Emotionology

Mixture of emotion and of English Technology, the émotionology resembles the translation of emotions human beings on our most used technologies. The Human beings are not any more the only ones to feel emotions, the producers want to put more emotions in our technologies for 2010!

Simplublicité

Simplicity in advertising: it is better a lot in English Simpletising.

Food packaging, milk brick, bottle of wine, all tendencies show that we go towards simplicity: advertising is clear, simple and is purified.

Big winning of this tendency turns out to be the ecology which uses beneficial effects of the reductions of packaging or the modification of the surplus of pubs.

Eco-policy

The imagination of éco-friendly goes up to the creation of policies and different civilisations, communiants around the same purpose: preservation of the planet and communion with nature. Without being also extreme, many people recognise themselves in the tendency 2010 to be an éco-friendly. Sans être aussi extrême, de nombreuses personnes se reconnaissent dans la tendance 2010 à être éco-friendly.

The green technology

The constructors of washing machines, of dishwashers, of tumble-driers become hollow brains to take out tools to us most respecteux of environment without diminishing therefore their functional power. In 2010, it will always be case!

The nomad

Nomadic mind returns on the front of the stage by the architects of houses, of boats or of cars. We are perhaps going to live in 2010 in mobile individual flats, cubic houses or of boats home?

Pop-up marketing

The mayfly of the marketing made concrete here by this concept. The marketing pop-up consists in promoting a mark or a product during a small period of time in a place (shop, stand). We spoke to you about it already in the article on the heritage of marks with the pop-up of Gold card which finally became an official boutique, facing met success. Nous vous en parlions déjà dans l’article sur le patrimoine des marques avec le pop-up de Carte d’or qui est finalement devenu une boutique officielle, face au succès rencontré.

Exchange

The exchange of cars, of flats and even of lives, it will be possible in 2010 as it has already been case in 2009. The number of sites dedicated to this phenomenon is fast-growing then do not any more hesitate to change life for a while.

The decorative fixing things

With the success of Scrapbooking and other jobs of decoration was born a true alcove for the market of decoration. The producers bump into each other decorative side to offer you a maximum of decorative objects to be made yourlself or to customise.

The récup’ never has tendency also in 2010 to create your own pieces of furniture with table-tennis balls or your ancient bottles of wine.

To conclude, it will be possible to say also that the consumers are and will be more and more aware of their role within the cycle of consumption and try to manage and even to control their involvement in this diagramme.

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